Sign in or 
Share this
Brandwatch tool info
| Types of media covered | Blogs, social media platforms (Twitter, Facebook, etc.), video, forums, newsgroups, online newspapers, online magazines |
| Media partners | None - we are in total control of which sites we visit, how often and what data we collect. We can therefore make sure we crawl the websites that are most important to our customers. |
| Custom sources | Users can add custom sources. |
| Lag time | From 15 mins to 1 per day (1/2 day average) |
| Geographic areas | North America, Europe, South/Central America, Australia/New Zealand, Africa |
| Languages | English only + other languages, but NOT including those requiring Unicode |
| Sorting by date | Users can sort mentions by date. |
| Sorting and tagging by relevancy | Users can sort and tag mentions by relevancy. |
| Spam | The tool filters for spam. Users cannot see what has been filtered out as spam. Once an entry has been classified as spam, it cannot be entered back into the main search results. Users can tag entries as spam - if they do, these entries are instantly removed from the main search results. |
| Historical data | Historical data is available, going back six months from the account start date. With some data it is possible to go back 24 months. The complete data set is not available with historical data. |
| Trend analysis | Trend analysis can be applied to past data, and to an unlimited number of subsets of the data/metadata. |
| Reporting services | Reporting services are available, both realtime and historical reporting. |
| Export options | Export format options include CSV and XLS. The API is available for export options. |
| Dashboard | A customizable dashboard is part of the tool. The dashboard is populated with results from new searches within 30 minutes. |
| Analysis services | Analysis services are provided. Variables include volume over time, volume by media type over time, share of voice by media source, share of voice by media type, share of voice by media type over time, analysis by author, analysis by topic, geomapping, quality/popularity of website |
| Sentiment analysis | Sentiment analysis is provided as part of the tool, as a combination of both human and automated sentiment tracking. Sentiment trending data is provided. |
| Rating by tone | A three point rating scale is used for tone. |
| Interface with BI solutions | Brandwatch provides their API at no extra charge to customers to integrate into their business intelligent solutions if desired. |
| Real time alerts | Not offered |
StephenDebruyn |
Latest page update: made by StephenDebruyn
, Apr 12 2010, 8:58 PM EDT
(about this update
About This Update
Edited by StephenDebruyn
25 words deleted view changes - complete history) |
|
Keyword tags:
social media monitoring
More Info: links to this page
|
There are no threads for this page.
Be the first to start a new thread.
