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Crimson Hexagon tool info
| Types of media covered | Blogs, social media platforms (Twitter, Facebook, etc.), video, forums, newsgroups, online newspapers, online magazines |
| Media partners | None |
| Custom sources | Users can add custom sources. |
| Lag time | From same day to two days |
| Geographic areas | North America, Europe, Middle East, Pacific Rim, South/Central America, Australia/New Zealand, Africa |
| Languages | English as well as languages that both require and do not require Unicode |
| Sorting by date | Users can sort mentions by date. |
| Sorting and tagging by relevancy | Users can sort and tag mentions by relevancy. |
| Spam | The application filters for spam. Users can see what has been filtered out as spam. Users can tag entries as spam, but these entries will not be instantly removed from the database. |
| Historical data | Historical data is available from July 2008. The complete data set is available for historical data. |
| Trend analysis | It is possible to apply trend analysis to the data, as well as to subsets of the data. |
| Reporting services | The tool provides historical report services. |
| Export options | Export format options include XLS. The API is available for export options. |
| Dashboard | A dashboard is available, but it is not customizable. The dashboard will display the results of new searches in about 15 minutes. |
| Analysis services | Analysis services are provided. Variables include volume over time, volume by media type over time, share of voice by media type, share of voice by media type over time, analysis by topic, percentage of breakdown. |
| Sentiment analysis | Automated sentiment tracking as well as proprietary opinion tracking is used for sentiment analysis. The tool provides sentiment trending data. Sentiment scoring can be applied to both current and archival data. There is no additional charge to apply sentiment scoring to archival data. Scoring will be available immediately. |
| Rating by tone | No rating scale is used for tone. |
| Interface with BI solutions | Not available |
| Real time alerts | Not available |
StephenDebruyn |
Latest page update: made by StephenDebruyn
, Apr 13 2010, 2:35 PM EDT
(about this update
About This Update
Edited by StephenDebruyn
1 word added 1 word deleted view changes - complete history) |
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Keyword tags:
social media monitoring
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