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PR Newswire tool info
| Types of media covered | Blogs, Social media platforms (Twitter, Facebook, etc.), Video, Forums, Newsgroups, Online media: newspapers, Online media: magazines |
| Media partners | None |
| Custom sources | Custom sources can be added. |
| Lag time | Near real-time |
| Geographic areas covered | North America, Europe, Middle East, Pacific Rim, South/Central America, Australia/New Zealand, Africa |
| Languages | English as well as languages that both require and do not require Unicode |
| Sorting by date | Mentions can be sorted by date |
| Sorting and tagging by relevancy | Mentions cannot be sorted by perceived relevancy. |
| Spam | The tool filters for spam, but customers cannot see what has been filtered out as spam. Customers, however can tag entries as spam, and these will be moved instantaneously from the results. |
| Historical data | Historical data is available, generally for the previous month. The complete data set is available for historical data. |
| Trend analysis | It is possible to apply trend analysis to the data, or subsets of the data. |
| Reporting servcies | Both real-time and historical reports are available. |
| Export options | Export options include .csv, .xls, PDF, XML, RSS and HTML formats. The API is also available for export options. |
| Dashboard | Yes, a customizable dashboard is provided as part of the tool. It takes roughly 10 minutes for the dashboard to be populated with fresh data after a new search has been executed. |
| Analysis services | Analysis services are provided as part of the tool. Parameters include volume over time, volume by media type over time, share of voice by media source, share of voice by media type, share of voice by media type over time, analysis by author, analysis by topic, geomapping, gender and age demographic data, comparison charting, most frequently discussed topics, influential sources, and more. |
| Sentiment analysis | Automated sentiment tracking is provided as part of the analysis services. Sentiment scoring can be provided to both current and historical articles/mentions. This is done in near real-time. There is no additional charge for applying sentiment analysis to historical data. |
| Rating by tone | A three-point tone rating scale is used. |
| Interface with BI solutions | There is no interface for existing BI solutions. |
| Real time alerts | Alerts can be provided via email (HTML or plain text) and/or RSS feed. |
StephenDebruyn |
Latest page update: made by StephenDebruyn
, Mar 4 2010, 2:43 PM EST
(about this update
About This Update
Edited by StephenDebruyn
316 words added view changes - complete history) |
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Keyword tags:
social media monitoring
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