| Types of media covered |
Blogs, social media platforms (Twitter, Facebook, etc.), video, forums, newsgroups, online newspapers, photo sharing sites |
| Media partners |
None |
| Custom sources |
Users cannot add custom sources. |
| Lag time |
One hour |
| Geographic areas |
North America, Europe, Middle East, Pacific Rim, South/Central America, Australia/New Zealand, Africa |
| Languages |
English only |
| Sorting by date |
Mentions can be sorted by date. |
| Sorting and tagging by relevancy |
Mentions cannot be sorted and tagged on the basis of perceived relevancy. |
| Spam |
The application filters for spam. Users cannot see what has been filtered out as spam, and any entried tagged as spam cannot be entered back into the main search results. Users can tag entries as spam. Once tagged as such they will be immediately removed from the search results. |
| Historical data |
Historical data is available for one month preceding the account start date. |
| Trend analysis |
It is possible to apply trend analysis to past data, but not to specific subsets of the data. |
| Reporting servciesservices |
Reporting services are available, both in the form of real-time and historical reports. |
| Export options |
There are no export options. The API is not available for export options. |
| Dashboard |
A customizable dashboard is available as part of the tool. The dashboard is populated with new data about 5 minutes after a specific query is executed. |
| Analysis services |
Analysis services are provided as part of the tool. Variables include volume over time, volume by media type over time, share of voice by media source, share of voice by media type, share of voice by media type over time, sentiment analysis, influencer analysis. |
| Sentiment analysis |
Sentiment analysis is available, in a combination of automated and human sentiment analysis. Sentiment scoring can be applied to both current and archival data. There is no additional charge for applying sentiment scoring to archival data. Sentiment scoring of archival data is available immediately. |
| Rating by tone |
Available on a three point scale. |
| Interface with BI solutions |
Not available |
| Real time alerts |
Available, and delivered via the dashboard. |